Lesson 4: Update your online fundraising page
The team keep their Virgin Money Giving page updated, at least monthly, so anyone visiting the page can see their progress. It’s a great way to show everyone what they have been doing and where they are with organizing the trip. Regular posting and updates on their fundraising page also show their supporters how dedicated they are to their trip, encouraging more donations, motivation and support. Documenting their progress is also a great way for the team to look back on everything they have achieved! The team should be really proud, especially since they’re dealing with such challenging vehicles (aka temperamental old bangers).
Lesson 5: Get creative and shake up the ask
The coronavirus outbreak has meant that the Maestro Madness team have had to postpone their trip to August 2021. While this delay has provided extra time for planning and fundraising, the team have had to think of ways to shake up their ask to keep people engaged. They are always coming up with fun and creative ways to raise money for PCR and spread the word; running marathons, attending car shows and planning to have people sign one of the Maestro bonnets to auction off at the end to name just a few!
They are also thinking of other ways that people can support them as an alternative to donations to make their trip even bigger and better – for example, using their networks in the Classic Car world to secure photo ops at high-profile locations during their trip and using contacts from work who are offering to supply trip T-shirts.